Alex Smith Copywriter

My punchy headlines, creative ad campaigns, and on-brand storytelling turn window shoppers into customers by the millions.

As a professional freelance writer and generative AI expert, I bring a rare blend of creative firepower and marketing savvy to every project.

I give my clients what they want — high-quality content delivered quickly.

From website copy to retail signage to direct mail and radio, my rockstar words will supercharge your brand in a way that your customers intuitively understand and trust.

World-class creative

My copy boosted my client’s app downloads by 17%
I wrote an integrated campaign that increased enrollments of primary care patients by 35%
By simplifying in-store messaging, I made it 7% easier for retail customers to find what they needed, increasing both basket size and shopping efficiency

Versatile & strategic thinker

I seamlessly write across digital, print, B2B, and B2C for small businesses and major brands
I expertly distill complex and technical concepts into clear, compelling narratives that engage and educate millions of people every day

Collaborative leader

I’ve mentored junior writers and managed creative teams to consistently deliver high-quality work
I can navigate complex relationships with legal and other compliance partners to ensure every word is on-brand and low-risk

Award-winning senior copywriter

SILVER HALO AWARD WINNER
Best Disability Initiative for the CVS partnership with the Teal Pumpkin Project
IHAF HONORABLE MENTION for Email
“Health at Home by CVS” email series
WRITERS OF THE FUTURE CONTEST HONORABLE MENTION
Named and branded new products and campaigns that stand out in crowded markets
Recognized for piloting impactful and innovative new retail store formats

Hire the rockstar writer before your rival does

Get ad copy that sells, storytelling that sticks, and marketing that moves your customers to action instantly.

Let’s jam! Reach out today.